Free Intro to User Experience (ֱ) Workshop

Hosted by IxDF Kuala Lumpur
Nov 16th, 2020
8:00pm - 9:30pm (UTC +08:00)
Online,, Kuala Lumpur
12 IxDF Members (and some non-members) are attending
Save the meet-up to calendar
This is a free Local Group meet-up
Attendance is free.
You don't have to be a member to attend.
What are Local Groups?
Local Groups will expand your career network—whether you are interested in learning new skills, finding job opportunities or looking for a new employee.
A Local Group is a group of people who, like you, are passionate about design. Local Groups organize meetings to get inspired, have fun and learn from one another.

Meet-Up Details

Closed group webinar happening every alternate Monday, 8pm (GMT +8). Step into the world of ֱ research and design with Daylon Soh, ex-Global eCommerce Architect at Razer and Founder of CuriousCore.

Learn how ֱ designers build and grow digital products like websites and mobile apps quickly. Understand how to think from the perspective of your users/customers and design experiences that they love.

This workshop is popular among business leaders and designers. It kickstarted the career of Maverlyn Low (Product Designer at Grab) when she first attended it at General Assembly years ago.

1. Learn how ֱ can unlock hidden opportunities for businesses to grow and innovate.
2. Practice research and design techniques used by ֱ leaders.
3. Discover resources to continue learning more about ֱ.
4. Take Daylon's signature litmus test to see if you have what it takes to be a great ֱ designer.
5. Network with other like-minded professionals after the class

Get the event reminder & Zoom link via

Meet-Up Discussion

Hi all! Please use this discussion thread to discuss Free Intro to User Experience (ֱ) Workshop held on Nov 16, 2020. Feel free to ask questions about the place, date and time, agenda of the meeting, or anything else.
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Local Leaders of IxDF Kuala Lumpur

Serag M Imhemed
Serag M Imhemed
Senior UI ֱ Designer
Cyberjaya Malaysia
A Software Engineer with a passion and flair for great user experience design. I am a full Time ֱ and UI designer, found my passion toward User-centered approach on September 2015. I worked closely with ֱ professional at UPM University during my master degree that involved the use of Transtheoretical mode (TTM) , Persuasive Technology (PT) and Empathy Approach to build a user-centered approach to design an app for type-2 diabetic patients in Malaysia. A 6 month journey on this project led to successful completion and journal publication. In November 2016, I started my career as ֱ Designer. With 5 years of UI and Front-end Developing experience, I successfully integrated The UCD approach in the company and trained the design team to deliver high-quality design in shorter time ( From 3 months of work reduced to 1 and half with usability testing of Hi-Fi design). Currently, I am an IDF Design League Coach and determined to help anyone to transition into the ֱ field. Mentoring Topics:Transitioning to ֱ, UI ֱ Education, Lean ֱ , Persuasive Technology, Medical ֱ UI, Building a Portfolioֱ Expertise:Interaction Design for complex web and apps, Mobile ֱ, ֱ Research Strategy, Usability Testing, UI Design, Medical ֱ UI, Behavioral change using Persuasive technology.